How Studio Management Helped This Web Designer Scale with Confidence
Running a creative studio means wearing a lot of hats, and when Madie, a brand and web designer, reached out, she was ready to hand a few of those over. She was booked, busy, and doing everything herself. She wanted a partner who could help her feel less in the weeds while still moving her business forward.
Here’s a look at how we worked together to build strong systems, support her design team, and create the stability she needed, especially when life changed for her in the best way!
Why NT Virtual Co.?
My experience supporting other creative founders, quick onboarding process, and strong, branded presence made it easy for Madie to move forward with working together.
The approach
My role as Studio Manager quickly became central to her operations. I stepped in to support both her day-to-day and behind-the-scenes growth by:
Taking over client communication and internal project management
Offering proactive suggestions for hiring, marketing, and workflows
Supporting in expanding her design team
Representing her business with warmth and professionalism
Having a dedicated manager by her side allowed Madie to focus on creating beautiful websites for her clients.
“Working with Natalie allowed me to scale my business with confidence and excitement. She brought knowledge, a willingness to learn, and adapt to anything new I threw her way. I always knew I could trust her friendly and professional tone with my clients and team members”.
The big life shift
Partway through our work together, Madie found out she was expecting, and we started prepping for maternity leave.
While she was off I:
Organized and tracked ongoing projects for her design team
Managed communication with her team to keep timelines and projects moving
Handled client inquiries and new leads
Sent invoices and handled payment reminders
“My biggest win with Natalie was taking a maternity leave without leaving returning or new clients hanging! She helped keep things running smoothly without me needing to stress about answering emails or fielding new inquiries. Plus, it meant I was making some passive income while off”.
The result
My consistent support over the years allowed Madie to lean on me in every season of business. She had more time and mental space to focus on her zone of genius, and most importantly, she had the confidence to be fully offline during maternity leave to spend time with her newborn and family.
Ready for support that grows with you?
My high-level management is designed for creative founders who want ease, clarity, and a partner they can rely on.
